A research firm says the iPhone 17 was the best-selling smartphone in the second quarter, accounting for 6% of total global smartphone shipments.
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Counterpoint Research’s latest data shows that Apple’s iPhone 17 was the best-selling smartphone globally in Q2 2026, holding a 6% share of total global smartphone shipments. The iPhone 17 Pro Max and iPhone 17 Pro respectively ranked second and third on the list. Apple and Samsung each took five spots in the global top 10 best-selling smartphones, with the top 10 models collectively accounting for 26% of total global smartphone sales, a 2% year-over-year increase. The base iPhone 17 remained the best-selling smartphone this quarter; its major upgrades narrowed the gap with Pro models, strongly supporting its sales. Apple’s stock closed down 0.14% on Tuesday, and fell 0.23% in after-hours trading, with its market capitalization standing at $4.52 trillion. For Samsung Electronics, two Galaxy S series models made the top 10. The Galaxy S26 Ultra became Samsung’s best-selling model this quarter, rising five positions from its predecessor. It was also the best-selling Android device this quarter, marking the first time an ultra-high-end Android device led Android sales in the second quarter.
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