CNBC announced it will fully integrate Kalshi's prediction market data across its TV, digital, and subscription platforms.

December 5 CNBC has struck a multi-year deal with prediction market operator Kalshi to fully integrate real-time prediction data across its TV, digital, and subscription platforms. Per a Thursday announcement, starting in 2026, Kalshi’s event probability data will be woven into CNBC’s programming—including shows like *Squawk Box* and *Fast Money*—with a dedicated on-screen display to show real-time prediction trends. Kalshi will also launch a CNBC-branded section on its platform featuring prediction markets curated by the media outlet. Kalshi CEO Tarek Mansour said the integration marks the “next stage in the evolution of financial reporting,” shifting from reporting data as it occurs to real-time predictions of future trends. CNBC President KC Sullivan noted that prediction markets are emerging as a key tool for understanding major events, describing Kalshi’s data as a “powerful complement” to the network’s news coverage. The deal comes on the heels of Kalshi announcing another data integration partnership with CNN, where it’s integrating its prediction markets into the network’s live analysis and newsroom reporting.