GoPro shares rise 86% in pre-market US trading after YouTuber Markiplier becomes its largest shareholder.
47 minutes ago
According to BIT (Bit.com) market data, U.S. stock GoPro (GPRO) saw a sharp pre-market jump of around 86% on Tuesday, with its price briefly hitting near $1.63. On the news front, YouTube star Markiplier (real name Mark Fischbach) disclosed via a Schedule 13G filing that he holds approximately 8.5% of the company’s shares, making him the largest individual shareholder. Boasting nearly 40 million subscribers, Markiplier has recently ventured into film production. He stated that he believes GoPro’s stock is undervalued and hopes to help the company return to profitability. Prior to this, he had already shot content using GoPro devices and has been following the company’s upcoming MISSION 1 Pro ILS interchangeable-lens camera. Driven by this news, GPRO already surged around 46% during regular trading hours on Monday, and continued to rise in after-hours trading, with retail investor buying pushing the stock price even higher. GoPro’s fundamentals remain under pressure recently; its Q2 revenue declined approximately 31% year-over-year. The company is currently conducting a strategic review, and this rally is primarily driven by the celebrity shareholding effect.
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